MEMBERSHIP PLANS AND PRICING
Membership Plans & Pricing
Plan
Month 1
Months 2–11
Lab Panel Included
Foundations (ideal for weight management)
$129
$59/mo
Not included (available a la carte)
Optimize, Women's Hormones
$295
$79/mo
-
53-biomarker Optimize panel at Month 1
-
11-biomarker TRT follow-up panel at 10–12 weeks
Optimize, Men's Hormones
$295
$79/mo
-
53 biomarkers Optimize panel at Month 1
-
11-biomarker TRT follow-up panel at 10–12 weeks
Elite, Men and Women
$510
$109/mo
-
92 biomarkers Elite panel at Month 1
-
38 biomarkers check in panel at 6 months
Note: Medications are not included.
Welcome offer Promotions (valid until 12/31/26)
Initial Consultation: $149→ $79
Foundations Membership Inscription: $129→$65
Optimize Men/Women Inscription: $295 → $199
Elite Inscription: $510→ $399
Plan
First Consultation
Ongoing Follow-Ups
Fitness Content
Supplements & Skincare Discount
Foundations
30-minute consultation & individualized treatment plan
-
Quarterly asynchronous follow-ups
-
RX Refills
-
Secure messaging Admin support
Unlimited on-demand access
15% off
Optimize, Women's Hormones
45-minute consultation with lab review & individualized treatment plan
-
Quarterly 20-minute follow-up video appointments
-
RX refills
-
Treatment plan management
Unlimited on-demand access
20% off
Optimize, Men's Hormones
45-minute consultation with lab review & individualized treatment plan
-
Quarterly 20-minute follow-up video appointments
-
RX refills
-
Treatment plan management
Unlimited on-demand access
20% off
Elite, Men and Women
60-minute consultation with lab review & individualized treatment plan
-
Monthly health coaching check-in
-
30-minute check-in with lab interpretation at month
Unlimited on-demand access
25% off
All plans include direct, secure provider-to-patient messaging and prescription ordering.
Individual Services (No Membership Required)
Service
Price
Frequency
Consultation (30 minutes)
$149
N/A
Video visit follow-up (20 minutes)
$99
Every 6 months, or as your provider recommends
Medication refill request
$45
Typically every 3 to 6 months
Lab ordering and review
Starts at $100
Billed as needed, most commonly for TRT monitoring
Note: Medications are not included.